How to Create Google Review Form QR Codes

July 4, 2024

Step-by-Step Guide to Creating Google Review Form QR Codes

Google Review Form QR codes make it super easy for your customers to leave feedback about their experience with your business. Instead of having to remember to write a review later, they can simply scan the QR code with their phone and be taken directly to your Google review page. This convenience not only increases the number of reviews you receive but also helps ensure the feedback is fresh and relevant. More reviews can improve your online reputation, attract new customers, and provide valuable insights into what you’re doing well and where you can improve. It’s a simple, effective way to boost your business’s visibility and credibility.

Creating a Google Review Form QR code is a straightforward process. Here’s a quick rundown of what you’ll do:

Set Up Your Google Business Profile: If you haven’t already, you’ll need to create or access your Google Business Profile.
Find Your Google Review Link: Get the direct link to your Google Review Form from your business profile.
Generate the QR Code: Use QR Code Developer to create a QR code from your review link.
Test the QR Code: Make sure it works by scanning it with your phone to see if it directs you to the review form.
Print and Display: Print the QR code and place it in spots where your customers can easily see and scan it.
Encourage Reviews: Let your customers know about the QR code and why their reviews matter to your business.

By following these simple steps, you’ll make it easy for your customers to share their feedback and help your business grow.

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Step 1: Setting Up Your Google Business Profile

Create/Access Your Google Business Profile

First, you need to make sure you have a Google Business Profile. If you don’t have one yet, it’s easy to set up.

Creating a Google Business Profile:

Go to Google My Business.
Click on the “Manage now” button.
Follow the prompts to enter your business information and verify your business.

Accessing Your Existing Profile:

If you already have a profile, just log in to your Google account.
Head over to the Google My Business page.
Click on your business name to access your dashboard.

Once you’re in your profile, you’re ready to move on to the next step and get that review link.

Step 2: Locating Your Google Review Form Link

Accessing Your Review Link

Now that you’re in your Google Business Profile, let’s find the link to your review form.

Navigate to Your Google Business Profile Dashboard:

Once you’re logged in, you’ll be on your business dashboard.

Finding the “Get More Reviews” Section:

On the left-hand side, you’ll see a menu. Look for the “Home” tab and click on it.
Scroll down until you find the “Get more reviews” section. This is where Google provides tools to help you gather reviews.

Copying the Review Form Link:

In the “Get more reviews” section, you’ll see a box with a link to your review form.
Click on the link to highlight it, then right-click and select “Copy,” or use the keyboard shortcut (Ctrl+C on Windows, Command+C on Mac).

You now have your Google Review Form link copied and ready to be turned into a QR code.

Step 3: Creating the QR Code

To create your QR code, you’ll need to create a reliable QR code using QR Code Developer. Here are some reasons why QR Code Developer is a great option:

Choose from a variety of dynamic types of QR codes tailored to fit every need.
You can instantly download, share, and edit on-the-go with the user-friendly editor.
You can keep tabs on your QR code scans and get insights to make data-driven decisions.
QR Code Developer is easy and user-friendly.
QR Code Developer offers a free trial period for users to explore the product.

Your QR code is now ready to be printed and displayed for your customers to scan and leave reviews.

Generating the QR Code

Here’s how to generate your QR code using one of these tools:

Open the QR Code Generator:

Go to the website of your chosen QR code generator

Paste Your Google Review Form Link:

Locate the URL input field on the generator’s main page.

Paste your Google Review Form link into this field.

Customize Your QR Code (Optional):

If you want to personalize your QR code, explore the customization options.
You can change the color scheme, add your business logo, or adjust the design to match your brand.

Generate and Save the QR Code:

Once you’ve pasted your link and customized the QR code, click the “Generate” button.
After the QR code is created, download the image file to your computer by clicking the download button.

Your QR code is now ready to be printed and displayed for your customers to scan and leave reviews.

Step 4: Testing the QR Code

Before you start using your new QR code, it’s important to test it to make sure it works correctly. Here’s how to do it:

Test the QR Code with a Smartphone:

Open the camera app on your smartphone.
Point the camera at the QR code as if you were going to take a picture of it. Most modern smartphones will automatically recognize the QR code and display a notification or link on the screen.
Tap the notification or link. This should open your web browser and take you directly to your Google Review Form.

Check the URL:

Make sure the URL in your browser is correct and that it goes to your Google Review Form.

Troubleshooting Tips

If the QR code does not work, here are some things to check:

Double-check the Link:
- Ensure you copied the correct Google Review Form link. If the link is incorrect or incomplete, the QR code won’t work.
Try a Different QR Code Generator:
- Sometimes, a specific QR code generator might have issues. Try creating a new QR code with a different generator to see if that resolves the problem.
Ensure the QR Code is Clear:
- Make sure the QR code image is not blurry and is of high resolution. Low-quality images might not be readable by smartphone cameras.
Check Internet Connection:
- Ensure your smartphone has a stable internet connection. If the phone is offline, it won’t be able to open the link even if the QR code is correct.

By following these steps and troubleshooting tips, you can be confident that your QR code will work seamlessly for your customers.

Step 5: Printing and Displaying the QR Code

Incorporating the QR code into attractive and eye-catching materials can significantly boost its usage. Here are some ideas:

Posters:

Create a visually appealing poster with your QR code prominently displayed.
Include a clear call-to-action like “Scan to Leave a Review!” and brief instructions.

Table Tents:

Design small table tents that can be placed on tables or countertops.
These are great for restaurants, cafes, and retail stores where customers can easily see them while seated or waiting.

Business Cards:

Add the QR code to the back of your business cards along with a short message encouraging reviews.

Recommended Design Tools

Canva: User-friendly with a wide range of templates for posters, table tents, and business cards.
Adobe Spark: Offers professional-grade design features that are still accessible for beginners..

Printing the QR Code

To ensure your QR code prints well, follow these best practices:

Resolution: Make sure your QR code is high resolution (300 DPI) to ensure it scans properly.
Size: The QR code should be at least 2 x 2 inches when printed to ensure it’s easily scannable.
Paper Type: Use high-quality, glossy paper for posters and table tents to make them durable and visually appealing. For business cards, choose a sturdy cardstock.

Printing Services

Professional Printing Services: Consider using services like Vistaprint, Staples, or a local print shop for high-quality prints.
In-House Printing: If printing in-house, ensure your printer is set to the highest quality setting and use appropriate paper types for the best results.

Step 6: Encouraging Customers to Use the QR Code

Strategic Placement

Placing your QR code in high-traffic and highly visible areas will maximize its usage:

Entrance: Place posters or table tents near the entrance so customers see them as they enter and exit.
Checkout Counter: Position the QR code at the checkout counter where customers have a moment to scan while waiting to pay.
Tables: For restaurants or cafes, placing table tents with the QR code on each table ensures customers can easily access it while seated.

Promotional Strategies

Encourage your customers to use the QR code with these strategies:

Incentives:

Offer small incentives like discounts or freebies for customers who leave a review.
Example: “Show us your review for 10% off your next purchase!”

Staff Prompts:

Train your staff to mention the QR code and encourage customers to leave a review.
Provide scripts to make it easy for them.

Sample Scripts for Staff:

“We’d love to hear your feedback! Please scan this code to leave us a quick review.”
“If you enjoyed your visit today, could you take a moment to leave us a review by scanning this QR code? Thank you!”

By strategically placing and promoting your QR code, and ensuring your display materials are appealing and well-printed, you’ll make it easy and inviting for your customers to leave valuable reviews.

Conclusion

Using QR codes for Google Reviews offers an effective way to gather feedback from your customers. These codes make it easy for customers to share their experiences, improving your business’s online reputation and helping attract new customers.

Final Tips for Maintaining and Updating QR Codes:

Regular Checks: Periodically test your QR code to ensure it still links to the correct Google Review Form. Update the link if you make changes to your Google Business Profile.

Design Updates: Refresh the design of your QR code and display materials periodically to keep them engaging and aligned with your branding.

Monitor Feedback: Keep an eye on the reviews you receive to respond promptly and demonstrate your commitment to customer service.

Adjust Placement: Based on customer feedback and seasonal changes, adjust the placement of your QR codes to maximize visibility and usage.

By staying proactive about the maintenance and strategic use of your QR codes, you can continue to benefit from the valuable feedback of your customers and enhance your business’s online presence.

Generate Powerful Dynamic QR Codes

Effortlessly create, customize, and monitor dynamic QR codes.

Written by Jordan Cole

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