5 Ways to Track QR Code Usage
Key Takeaways
Making and distributing QR codes is easy, especially when you use a service like QR Code Developer. However, this is only half the battle. You should also know how your codes are used, who’s using them the most, and where you should make improvements to get more scans. Luckily, if you’ve made your code with QR Code Developer, then you already have access to the tools you need to properly track all of the important data. In this piece I will go over just that, 5 stats that you can track when you make your code with our generator. I’ll also provide tips and answer frequently asked questions all about QR codes and code tracking. So let’s get started!
What is a QR code?
A QR code is a type of encoded image that, when scanned by a smart device like a phone or tablet, can be used to access a variety of digital content. Most commonly, these are used for URL links, but they can also be used for images, certain file types, different forms of contact information, simple text, parcel tracking, and much more. These codes exist in the real world as simple 2D images, and can thus be placed wherever a picture can be printed, like on a sticker, poster, flyer, or card. They are highly versatile, customizable, and can be made for free using a service like QR Code Developer.
What can you track with QR Code Developer?
If you make you code using QR Code Developer, the your can track and monitor the following: How many times each code has been scanned. Whether your code was scanned on something that uses iOS, Android, Windows, or another operating system. If your code was scanned and accessed using a specific web browser, like Google Chrome, Fire Fox, or Internet Explorer. The exact country, state, city, or region your code was scanned in. How many times your code was scanned by someone for the first time. Number of scans
Operating systems used
Scans by browser
Location
Unique scans
Other benefits of using QR codes
QR codes are both easy to use and easy to make through something like QR Code Developer. Just about every smart phone on the market has a QR code scanner built right in. All you need to do is point the camera at the code and tap the link when it pops up. QR codes can also be scanned from almost any angle and even when visible damage has been done to the code. By now, most people with smart phones are at least familiar with QR codes and know how to use them. In many regions, QR code payment is more popular than cash or cards. QR codes can be heavily customized, with unique colors and appearances to fit your needs or branding. The usage of QR codes surged during the COVID 19 pandemic since it allowed for people to communicate with each other, access content, and share resources, all without needing to touch each other or even be in the same space. Ease of use
Widely understood
Customizable
Hands free communication
General tips
Know your audience: If you’re certain that most of your intended audience doesn’t know how to use QR codes or just don’t like them, then don’t use them.
Keep instructions clear: Provide clear instructions on how to use and scan QR codes as well as where the codes will redirect to.
Place codes on a flat surface: To make sure that codes are still scannable, only put them on flat surfaces, like walls, tables, posters, or fliers.
Use high contrast: If using custom colors on a code, make sure that the colors are distinct enough from each other to be read as a QR code.
Make sure codes are visible: Don’t place codes where patrons are unlikely to see them.
Only use codes when necessary: If an alternative exists that’s easier for all parties involved, use that.
Test on multiple devices: Make sure your codes work whether scanned on an Android device, iPhone, tablet, or other device.
Frequently Asked Questions
Can I monitor how people use my QR codes?
Yes. If you make your codes using a service like QR Code Developer, then you can monitor how your codes are used.
What can I find out about how my codes are used?
It's possible to see how many scans a particular code got, where and when they were scanned, on what devices they were scanned, and much more with the monitoring services of QR Code Developer.
Do I need to hire someone to make my QR codes?
No. QR codes can be made by yourself for free through a service like QR Code Developer.
Do I need to download anything to scan QR codes?
While QR scanner apps are available for mobile devices, they are not necessary. Most modern smart devices are perfectly capable of scanning codes right from the built-in camera app.
What devices can scan QR codes?
Most modern smart devices with both a built-in camera and an internet connection can scan QR codes and access the content within. This includes smart phones, tablets, and even some handheld gaming consoles.
Are QR codes safe?
While there are some risks in using QR codes, they are relatively safe.
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