With almost 3 billion active users, it’s likely that you have an audience on WhatsApp. WhatsApp provides users with a convenient way to securely message others, promote brands, and share content with customers or loved ones.
WhatsApp QR codes take this convenience further by offering seamless and quick sharing capabilities. You can share media and also track crucial scan analytics. Whether you want to send content to your loved ones or give a discount coupon for your brand, they are easy to use and highly adaptable.
With the right tool, creating WhatsApp QR codes can be quick and simple. In this piece, I’ll share the steps to create a QR code for sharing media on Instagram. Let’s dive in.
What Are WhatsApp QR Codes?
When scanned, Whatsapp QR codes can connect users to specific groups, communities, or channels and also share documents or media. These codes can be static or dynamic, each serving a different purpose and offering varying levels of functionality. Let's explore both methods and understand what purpose both serve. This will help you choose the best option for your needs.Generating Dynamic WhatsApp QR Codes
Dynamic QR codes provide advanced features like tracking and customization, making them ideal for business and marketing purposes. Here’s how to create one:Steps to Generate Dynamic QR Codes
For those needing more robust features, here's how to create a dynamic QR code: 1. Go to QR Code Developer and click on Create QR code.
2. Select the suitable QR code type from the options. For example, if you want to create a QR code for a group chat, paste the link to that chat into the website option. Don’t forget to turn on the Dynamic mode.
3. Input the URL to which you want your audience to be directed and name your QR code.
4. Customize your QR Code's design:
- Add your brand colors
- Insert whatsapp logo
- Adjust the code's shape and style
- Write some text on it.
Creating a Static WhatsApp QR Code on your phone
WhatsApp’s in-built QR code feature is more than enough for personal use or quick sharing. Here are the steps to create one: 1. Select the group chats you want to share. Click on the group display picture to go to chat settings.
2. Scroll down and just above the members section. You’ll find an option called share chat via QR code. Click on that.
3. Choose the QR code option from various other options. Once you click on it, you’ll get your QR code instantly.
Dynamic vs. Static WhatsApp QR Codes
Understanding the differences between static and dynamic QR codes will help you choose the right one for your goals. For personal use, it’s wise to use static QR codes that you can easily create on WhatsApp itself. Meanwhile, the Dynamic QR codes are recommended for businesses. You can understand your customers better by accessing real-time tracking data and scan analytics. Below is a detailed comparison| Feature | Static WhatsApp QR Codes | Dynamic QR Codes |
| Tracking Capabilities | None | Comprehensive scan analytics |
| URL Modification | Not possible | It can be updated anytime |
| Customization | Limited color schemes | Full design control |
| Scan Analytics | None | Time, location, device type |
| Brand Integration | Limited | Custom logos and colors |
| Use Case | Personal sharing and one-time use | Business, marketing, and more |
Best Practices for WhatsApp QR Code Implementation
Designing Tips
- Use colors that align with your branding.
- Ensure that there is a high contrast between the code and the background.
- Choose colors that complement each other.
- Always prefer one darker with one lighter shade.
- Include an engaging and hooking call-to-action text, such as “Scan to learn more!”
Security Tips
- Generate QR codes from trusted platforms like QR Codeveloper to prevent security risks.
- Regularly monitor analytics to detect and address suspicious activities.
Common Mistakes to Avoid
- Don’t use colors that are too similar. Choose contrasting colors for the code and background.
- Test your QR codes before launching.
- Don't place codes in low-light or low-network areas.
- Add a clear call-to-action near the code. Don’t leave it up to the people to guess what the QR code is for.
- Check your dynamic QR codes regularly. Keep all links active and working.
