How to Make a WhatsApp QR Code

With almost 3 billion active users, it’s likely that you have an audience on WhatsApp. WhatsApp provides users with a convenient way to securely message others, promote brands, and share content with customers or loved ones.

WhatsApp QR codes take this convenience further by offering seamless and quick sharing capabilities. You can share media and also track crucial scan analytics. Whether you want to send content to your loved ones or give a discount coupon for your brand, they are easy to use and highly adaptable.

With the right tool, creating WhatsApp QR codes can be quick and simple. In this piece, I’ll share the steps to create a QR code for sharing media on Instagram. Let’s dive in.

What Are WhatsApp QR Codes?

When scanned, Whatsapp QR codes can connect users to specific groups, communities, or channels and also share documents or media. These codes can be static or dynamic, each serving a different purpose and offering varying levels of functionality.

Let's explore both methods and understand what purpose both serve. This will help you choose the best option for your needs.

Generating Dynamic WhatsApp QR Codes

Dynamic QR codes provide advanced features like tracking and customization, making them ideal for business and marketing purposes. Here’s how to create one:

Steps to Generate Dynamic QR Codes

For those needing more robust features, here's how to create a dynamic QR code:

1. Go to QR Code Developer and click on Create QR code.

2. Select the suitable QR code type from the options. For example, if you want to create a QR code for a group chat, paste the link to that chat into the website option. Don’t forget to turn on the Dynamic mode.

3. Input the URL to which you want your audience to be directed and name your QR code.

4. Customize your QR Code's design:

Add your brand colors
Insert whatsapp logo
Adjust the code's shape and style
Write some text on it.

Creating a Static WhatsApp QR Code on your phone

WhatsApp’s in-built QR code feature is more than enough for personal use or quick sharing. Here are the steps to create one:

1. Select the group chats you want to share. Click on the group display picture to go to chat settings.

2. Scroll down and just above the members section. You’ll find an option called share chat via QR code. Click on that.

3. Choose the QR code option from various other options. Once you click on it, you’ll get your QR code instantly.

Dynamic vs. Static WhatsApp QR Code

Understanding the differences between static and dynamic QR codes will help you choose the right one for your goals. For personal use, it’s wise to use static QR codes that you can easily create on WhatsApp itself. Meanwhile, the Dynamic QR codes are recommended for businesses. You can understand your customers better by accessing real-time tracking data and scan analytics.

Below is a detailed comparison

Feature	Static WhatsApp QR Codes	Dynamic QR Codes
Tracking Capabilities	None	Comprehensive scan analytics
URL Modification	Not possible	It can be updated anytime
Customization	Limited color schemes	Full design control
Scan Analytics	None	Time, location, device type
Brand Integration	Limited	Custom logos and colors
Use Case	Personal sharing and one-time use	Business, marketing, and more

Best Practices for WhatsApp QR Code Implementation

Designing Tips

Use colors that align with your branding.
Ensure that there is a high contrast between the code and the background.
Choose colors that complement each other.
Always prefer one darker with one lighter shade.
Include an engaging and hooking call-to-action text, such as “Scan to learn more!”

Security Tips

Generate QR codes from trusted platforms like QR Codeveloper to prevent security risks.
Regularly monitor analytics to detect and address suspicious activities.

Common Mistakes to Avoid

Don’t use colors that are too similar. Choose contrasting colors for the code and background.
Test your QR codes before launching.
Don't place codes in low-light or low-network areas.
Add a clear call-to-action near the code. Don’t leave it up to the people to guess what the QR code is for.
Check your dynamic QR codes regularly. Keep all links active and working.

Final Thoughts

It is safe to say that integrating WhatsApp QR codes into your marketing strategy might drive powerful results. With various other use cases, Whatsapp QR codes will make sharing more convenient. For personal use, static QR codes offer a simple solution. However, businesses looking to boost engagement and gather customer insights should choose dynamic QR codes. Dynamic QR codes provide you with analytics that can help in many ways. With the proper implementation, WhatsApp QR codes can transform how you connect with your audience, making communication effortless and measurable.

Arnavi Somvanshi

Arnavi Somvanshi is a digital marketing specialist and content creator with expertise in SEO and social media. She is the co-founder and Head of Marketing at Query Labs, a company Read more...