QR codes are a good choice when it comes to convenience. They have made so many activities easier to conduct, from ordering your morning coffee to making online payments. But just how big is the QR revolution? In this piece, I have 25 interesting facts about QR codes. From a massive tree-made QR code in China to billion-dollar payment systems in Asia, these facts will show you why the simple QR code is anything but basic. Let’s dive in!
1. The Great American Scan-Off
The number of consumers in the United States who scan a QR code with their smartphone is expected to grow by 16 million within the next few years. (source)
2. Billion Dollar Baby
Chinahash almost 10 billion devices using QR codes for payment purposes. That’s more than Earth’s population! (source)
3. PayPay Paradise
Japan (the birthplace of QR codes) and it's love affair with PayPay have captured 51% of the population’s hearts and wallets. (source)
4. Convenience Store Chronicles
71% of Japanese PayPay users can’t resist scanning at convenience stores. It is the most common place where QR payments are made. (source)
5. India's Digital Revolution
The QR industry is rapidly growing in India. BHIM UPI QR codes have reached 216 million acceptance points across India. India is also the fastest growing in QR payment adaptation. (source)
6. Another Great Indian Leap
India’s QR usage jumped 79.5% in just one year. (source)
7. Cambodia's Crown
Leading Southeast Asia’s QR revolution, Cambodia boasts 68% of its population using QR payments. That is way more than any country in the region. (source)
8. Turkish Delight
Turkey’s record-breaking 309% increase in QR payments in 2023 is astronomical! (source)
9. Saudi's Digital Sprint
From 470 to 11,800 QR-accepting merchants in just four years. Saudi Arabia’s QR industry is growing way faster than expected. (source)
10. The QR Pandemic
U.S. retail stores saw QR usage jump 40% during the pandemic. (source)
11. Cash Goes Digital
QR code usage just exploded during the pandemic. The total value of QR code and barcode payments made at physical and online stores in Japan amounted to around 14.9 trillion Japanese yen. (source)
12. Women's Health Revolution
In a survey, 83.7% of women said QR codes make accessing health information more manageable. (source)
13. Marketing's New BFF
QR codes have taken over the marketing world, with a staggering 323% surge in usage between 2021 and 2023. (source)
14. Marketer’s Choice
In a survey, 99% of respondents believed that brands targeting the younger generation must incorporate QR codes in their campaigns. (source)
15. Gen Z's Digital Darling
Many advertisers agree – Gen Z can’t have enough of these pixelated squares! 68% of the Gen Z respondents in a survey said they had used QR codes to pull up a menu at a restaurant. (source)
16. Scanner Nation
The U.S. is set to add 16 million more QR scanners by 2025. That’s like adding a new tech-savvy city! (source)
17. Latin America's Leap
Latin America will become the new QR powerhouse by the end of 2025! (source)
18. Business Boom
A 140% increase in QR code creation by businesses in 2023 shows everyone wants in on the action. (source)
19. Retail Revolution
57% of shoppers say that they feel completely safe while scanning a QR in a store. The age group that trusts the QR codes the most is between 18 to 34. The future of retail is here! (source)
20. Post-Pandemic Persistence
75% of consumers expect brands to keep the QR codes coming. No going back now! (source)
21. Digital Dining
Restaurant menus went QR, and customers ate it up! A new era of contactless dining is served. (source)
22. All for food and drinks
A 2021 survey of consumers from several countries found that restaurants or bars were among the most common places to pay with QR codes. The majority of respondents were from the US and UK. (source)
23. Engagement Excellence
Marketing campaigns with QR codes are crushing traditional methods in engagement rates. (source)
24. The Great Wall of QR
China’s giant tree-made QR code visible from airplanes proves these squares can be both functional AND fascinating! (source)
25. Global Growth Glory
A mind-blowing 326% increase in global QR scans in 2021 shows we’re just getting started! (source)
4 Ways QR Codes Are Making Life a Whole Lot Easier (and Why Businesses Are Obsessed!)
You’ll agree that QR codes have made our lives easier, even if we don’t realize it. Here are five reasons why incorporating a QR code in a business can be life-changing:
1. Speedy, Contactless Payments
Payments through QR codes are faster, easier, and a whole lot safer. You have the control! It’s so easy that it only requires you to spare a few seconds and it’s done. You don’t have to fill in any details, you don’t need a card machine, you won’t even misplace the money. In fact, in many Asian countries, QR codes are more accepted than card payments regarding cashless transactions. From a small street vendor to a luxury store, everyone accepts QR payments! Cool right?
2. Instant Access to Info Right When You Need It
It’s become standard for customers to scan QR codes to access crucial information. Instead of printing additional information and details on their products, many companies now just place a QR code on the package. Just a simple Call-to-action “Scan the QR code to know more” and a QR code makes it super convenient for customers to connect with the brand.
3. Marketing Magic in a Square
Who doesn’t love a good deal, right? QR codes have become a popular way to give special offers right into people’s hands. “Scan this QR code for exciting offers,” commonly used by big brands to increase sales. From posters to product labels, brands are popping these codes everywhere. The reason is that QR codes are easy to use and trackable. You can track scan analytics, which will help your business better understand its customer needs.
4. Customer Service in a Snap
QR codes can take you straight to FAQs, support chats, or step-by-step guides with a simple scan. They help customers connect with the brand and customer support seamlessly. The process is straightforward:
- You paste the QR code that links to the support chat or product description on the package.
- Your customers just scan it if they want to reach out to you or know more about the product. Simple!
With QR codes, businesses are seriously reaping the rewards; faster answers mean happier customers.
Conclusion
These 25 facts prove that QR codes aren’t just surviving; they’re thriving! From revolutionizing the payment industry to transforming marketing. Who would’ve thought those funky little squares would become such a big deal? But with numbers like these, it’s clear that the QR revolution is just getting started! Be a part of this revolution. Get your QR code today!
